For the Olympic collaboration between the financial integrator and an innovative bank, the TACTECH team crafted a series of engaging sports activations. These featured a multiplayer bicycle simulator, a football quiz, and an immersive treadmill experience. Each activation was seamlessly integrated with a registration system, allowing visitors to easily join in and participate in weekly giveaways.
Agency
Multilem
event
YAS Mall
Deliverables
Creative Strategy
Sports Activations
Multiplayer Games
Registration System
Leaderboard Giveaways
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